San Diego, CA, USA

Data Driven
Product Design

I’m a product designer and solutions architect in analytics. As equal parts PM, designer, and engineer – I work strategically and hands-on with the UX/UI, the architecture, and the underlying data in order to deliver analytics solutions. My domain expertise includes behavioral, marketing, UX, and business metrics. After 23 years of experience in full-stack software solutions, with the past 10 of those years dedicated solely to building analytics and data science products – I’m actively consulting in varying product roles for analytics projects.


Products I Led the Design and Creation Of


SOASTA mPulse is a highly successful, award winning real-user monitoring product.  It provides real-time insight into user experiences at scale on production sites.  I led product design for mPulse from idea to launch, through significant revenue growth, and ultimately to acquisition by Akamai


SOASTA Data Science Workbench (now Akamai) is a data science platform for UX.  It makes advanced machine learning and ad-hoc analysis possible on clickstream data for some of the highest traffic sites in the world.  I led this product from idea to launch, and to revenue and acquisition.


conDati is a data science platform for marketers.  It blends data from disparate martech tools. It then uses machine learning for forecasting and AI for optimization, generating siginifcant ROI.  I led design, engineering, data engineering, and data science in taking this product to market.